{"id":25235,"date":"2012-03-28T18:57:40","date_gmt":"2012-03-28T16:57:40","guid":{"rendered":"https:\/\/thebkmag.com\/?p=25235"},"modified":"2012-03-28T18:57:40","modified_gmt":"2012-03-28T16:57:40","slug":"getting-intimate-video-interview-christophe-lafarge-ceo-agence-h-advertising-agency","status":"publish","type":"post","link":"https:\/\/thebkmag.com\/rebuild\/fashion-luxury-industry\/getting-intimate-video-interview-christophe-lafarge-ceo-agence-h-advertising-agency\/","title":{"rendered":"&quot;Getting Intimate&quot; Video Interview with Christophe Lafarge, CEO of &quot;Agence H&quot;, Advertising Agency"},"content":{"rendered":"<h3 style=\"text-align: justify;\"><\/h3>\n<div class=\"mceTemp mceIEcenter\" draggable=\"\">\n<dl id=\"attachment_25236\" class=\"wp-caption aligncenter\" style=\"width: 570px;\">\n<dt class=\"wp-caption-dt\"><a href=\"https:\/\/thebkmag.com\/wp-content\/uploads\/2012\/03\/h-total.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-25236\" title=\"h-total\" src=\"https:\/\/thebkmag.com\/wp-content\/uploads\/2012\/03\/h-total-560x224.jpg\" alt=\"\" width=\"560\" height=\"224\" \/><\/a><\/dt>\n<dd class=\"wp-caption-dd\">Agence H<\/dd>\n<\/dl>\n<\/div>\n<h3 style=\"text-align: justify;\"><strong style=\"color: #333333;\">Getting Intimate with&#8230;<\/strong><\/h3>\n<h3><span style=\"color: #333333;\"><strong>Christophe Lafarge from <\/strong><\/span><span style=\"text-decoration: underline;\"><strong><a href=\"http:\/\/www.h-paris.com\/\" target=\"_blank\">Agence H<\/a><\/strong><\/span><\/h3>\n<p style=\"text-align: justify;\">Christophe, the\u00a0charismatic co-Founder &amp;\u00a0CEO of Paris based &#8220;Agence H&#8221; and Multiple Awards Winning Ad Campaigns gave Benjamin Kanarek Blog an\u00a0exclusive\u00a0video interview. Agence H is\u00a0part of the HAVAS Worldwide Group of Advertising Agencies.<\/p>\n<p style=\"text-align: justify;\">Christophe shares his\u00a0insight and vision\u00a0in to the workings of the high end spectrum of the advertising game. He reveals his philosophy, creative approaches and the\u00a0behind the brand messages of three of his clients&#8230;<\/p>\n<ul>\n<li style=\"text-align: justify;\">CITRO\u00cbN Cars,<\/li>\n<li>KRYS Optical Stores,<\/li>\n<li>and MATYS Jewelry.<\/li>\n<\/ul>\n<p><iframe loading=\"lazy\" src=\"http:\/\/blip.tv\/play\/h5MjgvG5EQA.html?p=1\" frameborder=\"0\" width=\"590\" height=\"350\"><\/iframe><object style=\"display: none;\" width=\"320\" height=\"240\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"src\" value=\"http:\/\/a.blip.tv\/api.swf#h5MjgvG5EQA\" \/><\/object><\/p>\n<div>The <span style=\"text-decoration: underline;\"><strong><span style=\"color: #333333;\"><span style=\"color: #333333; text-decoration: underline;\"><a href=\"http:\/\/www.canneslions.com\/\" target=\"_blank\">Cannes Lion Festival<\/a><\/span><\/span><\/strong><\/span><strong><span style=\"color: #333333;\"><span style=\"color: #333333;\">\u00a0<\/span><\/span><\/strong><span style=\"color: #333333;\"><span style=\"color: #333333;\">(<\/span><\/span><span style=\"color: #333333;\"><span style=\"color: #333333;\">Advertising Awards)<\/span><\/span><span style=\"color: #333333;\"><span style=\"color: #333333;\">, which is running from\u00a017 to June 23, 2012, have nominated the\u00a0Citro\u00ebn TV commercial featured in the interview &#8220;DS5, L&#8217;Orchestre&#8221;.<\/span><\/span><\/div>\n<div><\/div>\n<div><\/div>\n<div>The letter &#8220;H&#8221; comes from\u00a0Hybrid, meaning\u00a0diversity,\u00a0short circuit and\u00a0innovation.\u00a0Short circuit\u00a0is meant to be understood\u00a0in\u00a0two\u00a0ways:\u00a0short circuit and the use of diversity\u00a0as a means of evoking new ideas.<\/div>\n<div><\/div>\n<blockquote>\n<div style=\"text-align: justify;\">H is an agency of a different kind that mixes and hybridizes every aspect of communications. Its main clients, Citro\u00ebn, Darty, Krys, Lascad, transavia.com, Acadomia, Marques Avenue, Dunlopillo, De Dietrich\u2026 have been joined over the past year by Cr\u00e9dit Mutuel, Hadopi, Orpi, Pokerstars, Maty, the STIF&#8230; After winning 14 international prizes for the film&#8221;Citro\u00ebn C3 le Parking&#8221;, the agency was also awarded in 2010 at 10 international festivals with 2 lions at the International Advertising Festival in Cannes for the film &#8220;Citro\u00ebn The dog&#8221;, 3 \u00e9pica, 2 Eurobest, 1 Clio Award.<\/div>\n<\/blockquote>\n<div style=\"text-align: justify;\"><\/div>\n<p><span style=\"color: #333333;\"><strong>Citro\u00ebn Picasso &#8220;The dog&#8221; &#8211; 2010<\/strong><\/span> <iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/OlwmHqSz3zg\" frameborder=\"0\" width=\"590\" height=\"330\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Christophe, the charismatic co-Founder &#038; CEO of Paris based &#8220;Agence H&#8221; and Multiple Awards Winning Ad Campaigns gave Benjamin Kanarek Blog an exclusive video interview.<\/p>\n","protected":false},"author":1,"featured_media":25257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[19],"tags":[655,56,44,9,787,24],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paG8MM-6z1","jetpack-related-posts":[{"id":13082,"url":"https:\/\/thebkmag.com\/rebuild\/benjamin-kanarek-work\/katie-fogarty-benjamin-kanarek-published-harpers-bazaar-china-february-2011-issue\/","url_meta":{"origin":25235,"position":0},"title":"Katie Fogarty and Benjamin Kanarek also Published in Harper\u2019s BAZAAR China February 2011 Issue","author":"Benjamin Kanarek","date":"January 19, 2011","format":false,"excerpt":"Katie Fogarty and Benjamin Kanarek also Published in Harper's BAZAAR China February 2011 Issue","rel":"","context":"In &quot;Benjamin Kanarek Work&quot;","block_context":{"text":"Benjamin Kanarek Work","link":"https:\/\/thebkmag.com\/rebuild\/category\/benjamin-kanarek-work\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2011\/01\/HB-China-February-2011-Cover-560x722.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2011\/01\/HB-China-February-2011-Cover-560x722.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2011\/01\/HB-China-February-2011-Cover-560x722.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":4049,"url":"https:\/\/thebkmag.com\/rebuild\/benjamin-kanarek-work\/in-the-mood-the-comic-book-rendition\/","url_meta":{"origin":25235,"position":1},"title":"\u201cIn the Mood\u201d the Comic Book Rendition","author":"Benjamin Kanarek","date":"January 19, 2010","format":false,"excerpt":"Here is my Comic Book rendition of the film \"In the Mood for Love\" by Wong Kar-Wai that I shot for \"West East Magazine\" and decided to put to the music track used in this sumptuous film.","rel":"","context":"In &quot;Benjamin Kanarek Work&quot;","block_context":{"text":"Benjamin Kanarek Work","link":"https:\/\/thebkmag.com\/rebuild\/category\/benjamin-kanarek-work\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2010\/01\/in-the-mood-for-love-by-benjamin-kanarek-1-560x368.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2010\/01\/in-the-mood-for-love-by-benjamin-kanarek-1-560x368.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/thebkmag.com\/wp-content\/uploads\/2010\/01\/in-the-mood-for-love-by-benjamin-kanarek-1-560x368.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":8045,"url":"https:\/\/thebkmag.com\/rebuild\/benjamin-kanarek-work\/pernille-moeller-vogue-brazil-benjamin-kanarek-mongolian-fashion-influences\/","url_meta":{"origin":25235,"position":2},"title":"Pernille Moeller in VOGUE Brazil by Benjamin Kanarek, Mongolian Fashion Influences","author":"Benjamin Kanarek","date":"June 1, 2010","format":false,"excerpt":"In the fields of Mongolia, Model Pernille Moeller takes us to Genghis Khan s Kingdom, in the Steppes of Ulan Bator - 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