“Le Book” the Bible of the Industry

If you are looking for the ultimate creative source book , look no further. I am posting this for  anyone needing information regarding Ad Agencies, Production Houses, Art Directors, Creative Directors, Model Agencies, Photographers, Stylists, Magazines, Hair and Make Up Artists, Retouching, Post Production Facilities, Studios, Light Rental etc…and at least check out their web […]
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Photographing New Models

I often find it more refreshing to shoot with new models than those with a lot of experience. They are often more open to suggestions and can often give you non-poses that are so totally off the wall and cool, even if that was not their intent.
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Continuous Lighting vs Flash Lighting in Fashion Photography… Part 5

In Part 4, we were left facing the subject, we had tested the light and had to determine the difference between the foreground and background intensity. You also had to decide how much of the principal subject was going to be lit. Now that you have done your test shots and are satisfied with how it looks, you can commence shooting with this very simple lighting set up.
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Continuous vs Flash Lighting Flash Lighting in Fashion Photography… Part 4

Now that you have your light set up for the model and the reflection of the object on the background, it is time to determine the ambiance your wish to create. If you are looking for a more “Cinema Noir” look you may wish to isolate the foreground from the background by increasing the out put of the flash on the subject and letting the background go darker by another 1 to 2 stops.
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